Since 1958, IHOP® has been the place where people connect over breakfast, enjoy study breaks, grab a bite before or after sporting events, and so much more. And no matter what menu items they order, there’s one ingredient that’s always constant — a smile. We’ve seen millions of smiles over the years in our restaurants, and now shared in photos across our social properties. In fact, smiles are so much a part of our culture that we changed our logo to include one.
IHOP is more than a place where breakfast lovers love to have breakfast:
Attractive Unit Economics.
Established and successful franchise system with a proven business model that can be adapted across multiple formats and sizes, and for local relevance.
Part of Dine Brands, a publicly traded company, and one of the largest full-service restaurant groups in the world.
It's an American icon, with over 60 year heritage of giving guests a variety of the breakfast, lunch and dinner favorites they love.
As one of the most well-known brands today, IHOP is recognized as the leader in Family dining, consistently ranked #1 or #2 in Family Dining by Nation's Restaurant News.
Leverage our world-class support team in the areas of operations, training, marketing, site selection, design and construction, food inovation, supply chain and techology.
Superior image and design.
Best in class technology and culinary innovation, and flexibility for local adaptation.
A company on an accelerated growth trajectory.
“I started with a US IHOP in Atlanta, GA in 1997… when I tasted the food and experienced the family atmosphere — and saw the momentum of the IHOP brand — I knew I had to be a part of it. I wanted to share that beautiful experience with families overseas.”
Learn more about international opportunities
Flexibility in formats and channels
Yes, IHOP is seeking qualified candidates in select markets both domestically and internationally. For franchise opportunities in the USA, please visit our domestic website.
Please refer to our current priority markets. Priorities might change in the future, so please feel free to check back in the future or send an email to [email protected]com
For our international business, we do not offer single unit franchises; we are looking for multi-unit developers with a minimum of 5 units. The actual number of units would depend on the territory.
We typically require a minimum of $1MM USD in net worth for each restaurant to be built, along with substantial liquid cash assets for initial restaurant construction, as well as to fund working capital costs and startup costs.
The investment required will depend on multiple factors, including the size of the territory, the pace of growth, and multiple market specific factors. As part of the Approval Process, you would prepare a business plan, which would include projections on investment levels.
While IHOP does not provide financing, we may introduce you to lending sources.
Although prior restaurant experience is not an absolute requisite, our preferred partner will bring multi-unit management expertise, in restaurants and/or retail, and the ability to build and grow a business. Multi-unit restaurant experience, with other franchised concepts is a plus.
We have a variety of formats, which can range from ~ 150 sqm (1600 sq ft) to over 450 sqm (4800 sq ft). Optimal format and size will depend on the market specifics and other factors
IHOP offers a full range of franchise support including training, site selection assistance, restaurant-design-planning assistance, restaurant-opening assistance and ongoing operations and marketing consulting.
The term of a development agreement will vary depending on the market specific, territory and obligations, among other things. This will be discussed as part of the Approval Process.